DNC Launches New Ad Campaign for ‘Tough and Smart’ Immigration Reform

“The Democratic National Committee (DNC) today unveiled an advertising campaign that sets the record straight on where Democrats and Republicans stand on immigration reform. In a new Spanish language radio ad, Democrats hold Republicans accountable for trying to criminalize immigrants, doctors, and churches, and for blocking real progress on immigration reform. The ad campaign coincides with Congress’s return next week. (Part 1 of 2):

The ads come as an editorial in today’s Washington Post also holds Republicans accountable, noting that “House Republicans — backed by President Bush — are to blame for the mean-spirited, enforcement-only bill that they passed last year.” (Washington Post, 4/19/06)

The DNC’s campaign features a new ad in Spanish titled “Tough and Smart” which will air on radio stations nationally through Univision Radio affiliates, as well as in targeted markets in Nevada, New Mexico, and Arizona. The campaign will also include English radio ads on Caribbean-American radio stations, print ads in non-Hispanic ethnic media across the country including Asian American, Irish, and Polish, as well as Spanish-language print ads in Hispanic newspapers.”

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