Radio’s impact on Latinos has roots going back decades

“Let me share a story with you. It was 1981 and La Frontera Center, a little mental health clinic in South Tucson, wanted to raise money to build a new facility.
The clinic operated from a small building at South Sixth Avenue and East 30th Street and needed to expand services. It served primarily poor Latino, Yaqui and Tohono O’odham clients.
When La Frontera went with hat in hand to national funders, it had to show community support.”

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