Babalu Blog: Hispanic Professional or Professional Hispanic?

“Setting aside the debate as to whether or not there is such a thing as a Hispanic or a Latino for a minute, I wanted to present this idea for your consideration. I work in Spanish language advertising. In my profession I have met and worked with a lot of Hispanic professionals. These are people that are in business and happen to be Hispanic. But there’s another breed of people, not just in my industry, that I call Professional Hispanics. Simply put, they are in the business of being Hispanic. There’s a huge difference between Hispanic professionals and Professional Hispanics. Professional Hispanics have no discernable talent other than to beat their chest and play the race card. It’s just sad.”

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