Filed Under: [ Hispanic News ] [ Press Releases ]
Tags: bilingual, newspaper
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“El Nuevo Dí Orlando revealed today the key findings of a market research study commissioned to the prestigious newspaper research company Clark, Martire and Bartolomeo. The study which was conducted in January and February of 2006 provides insight into the Spanish-dominant and bilingual Orlando Hispanic Community, in regards to usage of media, and consumption of goods and services.
Jaime Segura, General Manager of El Nuevo Dí Orlando said, “This study is part of our commitment to help existing and prospective clients better understand consumer trends and media consumption. This information will help us provide our clients with valuable market intelligence and enable us to grow together. We are particularly proud that the study shows that in only two and a half years El Nuevo Dí Orlando has become the leading Spanish Language newspaper in Central Florida, reaching 49% of Hispanics just in the past month.” “
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