Charlotte’s top Spanish-language radio station leaping to FM. North Carolina

“In another example of the growth of Charlotte’s Latino community, one of the city’s leading Spanish-language radio stations is expanding in search of a broader audience and moving to the FM dial.

The station, WGSP-AM 1310, plans to begin a simulcast this afternoon on WRML-FM 102.3. It will be the area’s first Spanish-language FM radio station.

The Charlotte region has one of the nation’s fastest-growing Latino populations. Driven primarily by an immigrant labor force looking for jobs in construction, factories and restaurants, the community grew from 7,000 in 1990 to an estimated 120,000 today. The surge has created what sometimes seems an ever-increasing demand for Latino music and news.”

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