An advertiser’s dream: Sabado Gigante
Tagged: Sabado Gigante, Spanish-language, Univision“Even if you don’t speak Spanish, you’ve probably seen — or at least heard of — Sabado Gigante, the campy variety show that airs on Univision on Saturday nights.
An oddball mix of game show, skit comedy and musical entertainment, Sabado Gigante has become an emblem — and icon — of Spanish-language television: World leaders from President George W. Bush to Mexican President Vicente Fox have made campaign stops at Sabado Gigante’s Miami studios; and a Saturday Night Live spoof of Latin television is clearly inspired by the show.”
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Filed Under: 1. Hispanic News, Marketing & Advertising, Media
