Price war over Spanish cigarettes

Posted on: February 1st, 2006
Filed Under: [ Hispanic News ] [ Non-US News ]
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Knowledge is Power!

“A cigarette price war has broken out in Spain after US firm Philip Morris cut prices for its Marlboro brand.

Altadis, the Franco-Spanish producer, has responded by slashing prices on leading brands by 26%.

The government has tried to discourage smoking - a habit admitted to by 30% of Spaniards - by raising cigarette taxes and banning smoking in the workplace….”

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