Latin Radio Flipping For Oldies

Posted on: January 24th, 2006
Filed Under: [ Hispanic News ] [ Media ]
Tags: , , , ,
Knowledge is Power!

“As Spanish-language radio continues to grow and diversify, the hottest trend for the new year is one hooked on the past.

Oldies stations are making a strong comeback in Latin radio, fueled by the growth of such formats as José (Entravision’s Jack format for Latin music), Univision’s Recuerdo and Clear Channel’s La Preciosa. In the past three months, more than a dozen Nielsen BDS-monitored radio stations switched to Latin oldies formats….”

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