U.S. thirst for Mexican cola poses problem for Coke

Posted on: January 11th, 2006
Filed Under: [ Business ] [ Hispanic News ]
Tags:
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“The middle shelf in the soft-drink aisle at Las Tarascas, a Latino supermarket in Lawrenceville, Ga., was bare last week. But store manager Erik Carvallo couldn’t call the local Coca-Cola bottler to replenish his stock of Coke.

The Coke Carvallo’s customers had snapped up comes in scuffed glass bottles stamped “Hecho en Mexico” - made in Mexico. It found its way to this Atlanta suburb through an underground supply chain that flouts Coca-Cola Co.’s long-established distribution system….”

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