FritoLays launches new Lay’s Latino Style – Hot Pepper & Salsa. In India

Posted on: January 11th, 2006
Filed Under: [ Hispanic News ]
Knowledge is Power!

“FritoLay India, the leading convenience foods company of India, launched its exciting new “special edition’ variant - Lay’s “Latino Style – Hot Peppers & Salsa”.

Key to the success of FritoLay has understood the consumer and continuous innovation basis these consumer insights. And, Lay’s has always been the aspirational youth brand, which brings innovative flavours from around the world to the youth….”

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