Nielsen Ratings Prove Telenovelas Can Deliver

Posted on: January 7th, 2006
Filed Under: [ Hispanic News ] [ Media ]
Tags: , , , ,
Knowledge is Power!

“For years, telenovelas flourished in obscurity””below the radar of most non-Hispanic viewers and one big TV-ratings firm.

That began to change in a big way last week. Nielsen Media Research issued its first national television ratings to include Spanish-language Univision alongside the English-language networks….”

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