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Denver Photographer Wins Prestigious Recognition while Nurturing Market for Latino Imagery

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Posted on: November 21st, 2005
Filed Under: Art y Culture, Hispanic News, People
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“Last year when David Mejias left his job as CEO of Sonora Entertainment Group to become a photographer he expected that his corporate background would raise some eyebrows among other artists. But street cred came easily – he just received a nod from a prestigious journal for commercial artists. Meanwhile, Mejias is leveraging his corporate background to bring Latino-relevant photography to businesses trying to connect with the Latino market.

Mejias, who at 27 helped to form the largest circuit of movie theaters in the U.S. at Sonora, expected to find marketers hungry for creative Latino-relevant images. Advertising targeting Latinos soared to a $3 billion industry last year and Mejias knew that quality photography featuring Latinos was hard to come by.”

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