What’s in a (Spanish) name? A shot at being famous. Hispanics with non-Spanish names can find it challenging when trying to make it in media and entertainment.

Posted on: November 20th, 2005
Filed Under: [ Hispanic News ] [ Media ]
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“Ingrid Hoffmann’s Teutonic name has always provoked queries about its origin ever since she was growing up in Colombia. But now that she’s branding herself as a Miami-based Latin cooking and entertainment media maven, the attention has gotten more than a little irksome.

‘I was doing a presentation for a major retailer and they said `is she really Latin?’ People don’t think I’m Latin enough because of my name!” says an indignant Hoffmann.”

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