VivirLatino » Once Again, Are We Speaking the Same Language?

Posted on: November 3rd, 2005
Filed Under: [ Marketing ] [ Media ] [ Commentary ]
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“The magazine was Latina, and something interesting popped out at me right away. The magazine is written in English - which gives me an idea right away that they must be targeting Latinos born in the US, who often are more comfortable with English than Spanish. So why are so many of the ads in Spanish?”

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