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October 20th, 2005
Filed Under: Hispanic News, Media, Press Releases
Tagged: Entravision, los tigres del norte, Mexico, modesto, radio, Spanish-language, Yonics
Filed Under: Hispanic News, Media, Press Releases
Tagged: Entravision, los tigres del norte, Mexico, modesto, radio, Spanish-language, Yonics
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“Entravision Radio, a division of Entravision Communications Corporation (NYSE: EVC), announced today the launch of ‘Jose: Toca lo que Quiere,’ the first Spanish-language “Play What We Want” radio format. ‘Jose,’ who personifies everything heard between the music on the new format, will make his debut on Thursday, October 20th at 3:00 p.m. Pacific Time on KRCX 99.9 FM in Sacramento and at midnight, local time, on KCVR 98.9 FM in Modesto, and KCVR 1570 AM in Stockton, California, KRZY 1450 AM Albuquerque, New Mexico and KMXA 1090 AM Denver, Colorado.
‘Jose: Toca lo que Quiere’ (he plays what he wants) targets Hispanic adults 25-54. Featuring a mix of Spanish-language adult contemporary hits from the late 1970’s to today, ‘Jose’ will air a wide variety of music from an array of artists, such as Los Bukis, Juan Gabriel, Los Yonics, Rocio Durcal, Los Tigres del Norte, Vicente Fernandez, Los Angeles Negros, Mijares, Alejandro Fernandez and more.”
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