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Meredith Enters Latino Market With Siempre Mujer

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Posted on: September 22nd, 2005
Filed Under: Media
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Search these tags: Cuba, Lucero, Siempre Mujer, Spanish-language
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CORNFED IOWA-BASED MEREDITH CORPORATION, THE publisher of such magazines as Better Homes and Gardens and Ladies’ Home Journal, has dipped its toe into the ever-expanding Latino demographic with its launch of , a magazine that targets young Latina women. , whose maiden issue features Cuban-American newscaster Soledad O’Brien on its subscriber cover and Mexican songstress on its newsstand cover, is the latest offering in what advertisers see as an increasingly lucrative market.

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