Marketing Consumer Products to Multicultural Markets Conference Reaching Hispanic, Asian & African-American Segments

Posted on: September 13th, 2005
Filed Under: [ Marketing ]
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Totaling more than 85 million people, multicultural consumers — comprising Hispanics, Asians and African-Americans — have replaced the Baby Boomer generation as the most lucrative market in North America. In fact, by 2050 these three groups are projected to account for roughly half of all consumers in the U.S. Half of all consumers! Are you prepared to target your multicultural customers?

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